Swingline TOT Stapler

Hispanic Kitchen: This ad targets Hispanic families that hold family recipe's close to their heart.

Dream Restaurant: Dreams come true with the help of TOT stapler.

Cookout: This ad focuses on the importance of keeping tradition alive.

Above: My team and I created three magazine ads targeting the American Dreams market for Swingline's TOT Mini Stapler where I created copy. With these ads, we wanted to focus on presenting the TOT stapler as a convenient tool for the many different cultures in America today. It's a small stapler that is there to help you in meaningful projects, even if it's just the start.

Brand Manifesto

You work hard. Not only for yourself but for your family. They deserve the best version of you. You love your family and what you do, but when things get too hectic, we can help. With just one *click* we're there when you want organization. In the workplace or at home, we want to make life a little easier for you. A quick click gives you one less thing to worry about. We help you collect your thoughts... so you can preserve your memories. The Swingline TOT Stapler fits right into your unique lifestyle. Anywhere and everywhere, we help you organize your life so you can get back to creating special moments.